Pioneer to Drop TV Products

Pioneer Electronics announced that it is leaving the TV business and will cut 10,000 jobs by March 2010. Instead they will concentrate on car and home electronics such as DJ equipment, cable TV set-top boxes and audio products. In a recent DisplaySearch report, the company ranked fifth in the plasma TV market, down 9% from the previous year. If you want to purchase or already own one of their TVs, Pioneer says it will still provide after-sales service. Our first audio receiver was a Pioneer and they certainly are experts when it comes to sound. We hope the move saves the company.
Note: No sooner did we hear the news about Pioneer, Vizio also announced that they are getting out of the plasma business, partially due to the popularity of LCD. Co-founder Laynie Newsome claims that they don't sell as well when displayed in bright lighting and. The company plans on focusing on its own line of LCD sets.
Via Twice
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Posted by Sheila Franklin at February 16, 2009 9:10 AM