March 9, 2012

The Selling of Kony 2012


We noticed that the cause of Kony 2012 has caused quite an uproar in the past few days. This is an excellent example of the true power of the internet and networking on it.

But here's the thing. We know someone who made some documentaries in the cause of justice. And although she tried to use them as learning tools, they were not magic bullets. Even with multiple viewings at film festivals, colleges and other public institutions, the problems were not fixed. There are still people who go against the paramilitary in Colombia who end up "disappeared." They continue to struggle over water rights in Bolivia even after thousands fought against it and we bet that if you go into a Walmart, you will not be able to find a soccer ball that was not hand-stitched by a child in India at slave wages.

So watch the video and do what your heart says but remember that large problems do not have an easy fix. Get involved but do not get carried away to the point that you forget that although the medium is the message, it is not a cure-all, no matter how many celebrities back it. And most of all, use this experience to make your own change for the better in the grand scheme of things. Use that energy to fight hunger, work to end a debilitating disease, keep children as children or help those who have even less than you.

Via Kony 2012

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Posted by Sheila Franklin at March 9, 2012 10:06 PM

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